The power of social media continues to be under rated, even when it impacts events has serious as presidential elections. It’s something so rapidly growing that its hard to ever feel like we have it “all figured out” and after all, it was designed to connect us and bring us closer together, how dangerous could it really be?
With this attitude, the layers of nuance that social media brings to society is commonly overlooked. However, something as funny and light hearted as memes have now been coined, politicised and legislated.
The biggest example of warfare would probably have to be the US presidential election in 2016 where Donald Trump supporters were able to spread memes about him across the whole of the internet (therefor influencing the campaign).
Memes posted on the internet have been seen as so powerful that they have been taken down and banned by leaders such as Vladimir Putin (see below).